Small business owners suffer the most when there is an economic crisis or an unforeseen scenario such as a pandemic. These small local businesses need support so that they can continue operating even through difficult times.
If you’d like to know how you can help your fellow man then continue reading today’s article. We’re giving you five ways you can support small local businesses.
1. Buy from Small Local Businesses
Some people will only buy from well-known brands because it’s part of their image. However, this can be devastating for small businesses that are trying to get by. A way you can help is if you start buying products and booking services from these growing companies.
There are some small businesses that you can purchase items or services online from, ensuring easy access. On the other hand, if you’re going into a local shop ensure you are aware of the establishment’s Coronavirus safety information so you can follow it. Help them manage their Covid-19 protocols since they don’t have a large group of employees available like the bigger shops. Every bit helps!
2. Share, Like and Subscribe on Social Media
Engaging on a company’s social media page helps with its reach, Google rankings and analytics. Sharing the company’s content will inform other people of what the business does and how others can benefit from their products or services.
So engage with your small local business online even if it’s a comment on their posts or a like and a share. These online engagements will help the business grow its online reputation to get more followers that can be turned into regular buying customers.
3. Word of Mouth Advertising
Did you know word of mouth advertising accounts for 13% of consumer sales? This goes to show that social media isn’t the only way you can inform people about your favourite local businesses.
Tell your friends, family and co-workers about the small businesses you shop from regularly. Be sure to mention all the positive aspects of these companies so people will feel compelled to buy from them.
You want these growing companies to get as much recognition as possible. So refer everyone you know to these companies by commenting on the following:
- What the company sells
- The efficiency of their customer care departments
- Let people know where the business is located
- Where they can find their online information
4. Write Positive Reviews about the Business Online
Leave a positive review on a company’s social media page or other platforms whenever you’ve had a positive experience with products or services. Your review will help others with their buying decisions and assist the company with acquiring more business.
5. You Can Help Small Businesses with Your Expertise
Do you know how to do graphic design, copywriting or marketing? Your small local business may need your expertise. Give them a discount price on your services to help them get more done without breaking the bank.
Leave us a comment below with the information from your small local business that you’d like to help. Perhaps there are products or services from these companies that our readers would love to know about. Hopefully, the information you post will help your favourite small business grow.